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One crazy digital chick with a vision. Five years later.
When I quit my cushy advertising agency job to start Cement Marketing, my own digital marketing agency in Columbus, Ohio, the possibilities were infinite. Braving the world with a simple business idea...
View ArticleFacebook Advertising is Now a Necessary Evil for all Brands – or is it?
If you have a Facebook brand page chances are your engagement has been steadily dipping over the past several months. You’re not imagining things. Facebook’s mission is to entertain users with...
View ArticleWhy Downtown Columbus, Ohio?
There are quite a few digital marketing and advertising agencies in Downtown Columbus. In fact, many of our competitors are within just a few square miles. What sets Cement’s office space apart is our...
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Senior Digital Strategist and Account Manager
This position is no longer available. Cement Marketing, a Columbus-based digital marketing firm, is hiring a senior digital strategist and account manager. The winning candidate will be an integral...
View ArticleDigital Copywriter and Community Manager
This position is currently closed. But apply now and we can save your resume for when it opens again on a later date. Cement Marketing is hiring its next content superstar. We are a content focused...
View ArticleMost Shocking SEO Blunders + Oversights
SEO mistakes can cost companies lost traffic and profits. The world of digital marketing and search engine optimization (SEO) is still unchartered territory for most brands and marketing departments....
View ArticleWebsite Design: How to choose the best firm.
Use this cheat sheet when writing your next Website RFP. Choosing an agency to design your next website can feel extremely overwhelming. Believe us, we know. Having sat across from dozens and dozens of...
View ArticleNow Hiring: Project Manager
Position posted on 9/30/14, expires on 11/15/14 Project Manager You are a people person, but you also crave productive environments and are driven by deadlines and that awesome feeling when you meet...
View ArticleNow Hiring: Sr. Account Manager
Position posted on 9/30/14, expires on 11/15/14 Sr. Account Manager Cement Marketing’s Sr. Account Manager is the all important liaison between the client and our creative, strategic, design and...
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The State of Ohio Tourism’s SEO and Social Marketing
Cement Marketing sponsored the 2014 Ohio Conference on Tourism (OCOT) in Springfield, Ohio and we are so glad we did. The conference attracts Ohio’s most engaged travel and tourism leaders and is...
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Ohio’s #1 SEO Agency
Okay, so technically speaking we aren’t Ohio’s #1 SEO agency. We are Ohio’s #2 SEO agency. You can see our ranking below. A critical part of our SEO marketing strategy is tracking our keywords and...
View ArticleSanta Happens: Cement Christmas Party 2014
The after-hours office party. Unlike other office parties, the only one who feels obligated to show up here is Cassie. On Friday, December 19 at 7:30 p.m., dress up and wind down with us for a...
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Ohio Digital Marketing Agency: 2014 Year in Review
Now entering our sixth year in business, Cement Marketing is emerging as one of Ohio’s leading digital marketing and advertising agencies. The reasons? 1. Our up front, honest and transparent attitude...
View ArticleSEO 2015: New Year. New SEO You.
We all know the mantra (or, at least you should by now) – great rankings and impactful search engine optimization (SEO) happens with great content development, so write, write, write! It means that...
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Hey, Columbus: Does your website need a re-design?
Five Signs You Need a New Web Design Web design, much like fashion trends, CBS sitcoms and our favorite local watering holes, can become outdated as fast as they became vogue. Any Columbus business...
View ArticleShould your brand quit Facebook?
The answer is “yes”, unless you’re willing to pay for Facebook advertising. Since October of 2014 we have seen the steady decline in engagement on our client’s Facebook pages. This is consistent across...
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The Ello Revolution
If you haven’t seen it yet, you’re definitely one of the last. Ello is still making a play to absorb Facebook’s fleeing members. Most recently, they have announced the launch of a mobile app by the end...
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Meet: Cement’s New Content Director
Content marketing is turning the advertising and journalism industries upside down and Cement, true to its core, is striking by hiring today’s top content creators. Cement Marketing’s most recent hire...
View ArticleNow Hiring: Creative Director
Cement Marketing, one of the most respected digital marketing and advertising agencies in the midwest, is looking for our first Creative Director. You would join our leadership team and ultimately be...
View ArticleFive Bad Habits Every Marketer Should Break
Over the years I have been privy to hundreds of marketing strategies by corporations, boards or organizations. The experience has been equally as daunting and confounding as it has been exciting and...
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